Redesign of the Tea, Chocolate & Confectionary packaging for Harrods.
The "H" pattern designs are inspired by the iconic Harrods logo.
The "Tea pattern" is taken from a decorative detail found
on the outside of the building, a subtle way of conveying heritage.
The "Peacock" pattern is based on the peacock ceramic tiles of the famous Victorian Food Hall.
Packaging designer in Londres (GB)
Agencies
The Brand Union, Pearlfisher, PB Creative, Smith & Village, Butterfly Cannon, Together Design, Bloom, Ogilvy Action
Brands
Hotel Chocolat, Molton Brown, Marks and Spencer, The Body Shop, Burberry, L'Oréal, Shu Uemura, Garnier, Chanel, Issey Miyake, Boucheron, Reckitt Benckiser
